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Fashion Business Management

Faculty

Hye Yeon Jeong (Rosa. J) img
Hye Yeon Jeong (Rosa. J)
  • PositionTeaching Assistant Professor
  • OfficeC710
  • Phone032-626-1560
  • Emailhyeyeon_jeong@fitnyc.edu
  • Research AreasFashion O2O Service, Sustainable Fashion, Sharing Economy Platform, Fashion Creative Media, Fashion Big Data

 Education: 

  •  Ph.D (Candidate), Fashion Marketing, Seoul National University
  •  M.A., Textile design and Innovation, Nottingham Trent University, UK
  •  B.A., Textile and Fashion Design, Derby University, UK

 

Experience:    

  • SUNY Korea, FIT, Fashion Business Management Dept. Teaching Assistant Professor, FIT International program Assistant Director, 2019-present
  • SUNY Korea, FIT, Fashion Business Management Dept. Adjunct Professor, 2017-2019
  • NTrend Global Merchandising, CEO, 2011-2020
  • Levi’s Strauss, Buying Merchandiser, 2010-2011
  • MaxMara, Buying Merchandiser and Brand Manager of Max & Co, 2008-2010  
  • NARA CAMICIE, Buying Merchandiser, 2007-2008  
  • LF, DARKS Women, Assistant Designer, 2007
  • Lee Sang Bong, Assistant Designer, 2007
  • Paul Smith, UK, Internship, 2006
  • Vivienne Westwood, UK, Internship, 2005
  • Fashion Channel, Foreign correspondent (UK), 2004-2005
  • Jang-An University, Distribution Management, Adjunct Professor, 2018-2019
  • Baewha Women’s University, Fashion Industry Department, Adjunct Professor, 2017-2018
  • Sungkyunkwan University, Fashion Design Department, Adjunct Professor, 2014-2016
  • HanYang Women’s University, Textile & Fashion Design, Lecturer, 2011-2017

 

Teaching:

Current courses include:

  • FM116: Fashion Business Practices
  • FM144: Product Knowledge for Merchandising
  • FM222: Import Buying
  • FM244: Product Development
  • FM268: Team Development Workshop
  • AC111: Advertising and Promotion
     

Exhibitions:

  • 2018 Tokyo MAGIC SHOW (April. 2018)
  • 2018 SS Shanghai CHIC (Mar. 2018)
  • 2018 FW Hong Kong Fashion Week (Jan. 2018)
  • 2017 FW Shenzhen China Original Design Fashion Week (Jul. 2017)
  • 2017 FW Shanghai CHIC (Mar. 2017)
  • 2017 FW Hong Kong Fashion Week (Jan. 2017)
  • 2017 SS Shenzhen China Original Design Fashion Week (Dec. 2016)
  • 2017 SS Qingdao Fashion in OMC (Nov. 2016)
  • 2017 SS Shanghai CHIC (Sep. 2016)
  • 2014 FW Hong Kong Fashion Week (Jan. 2014)
  • 2014 FW Seoul Fashion Week (March. 2014)
  • 2012 Korea Art Fair (May. 2012)
  • 2005 London New Designer Show (Jul. 2005)
  • Fashion Award; Hi Seoul Showroom Designer (DDP) (Mar.2019)
  • Fashion Award; Hi Seoul Showroom Designer (DDP) (Jun.2018)

 

Certificate:

  • NCS (National Competency Standard) consulting expert in Fashion industry
  • NCS (National Competency Standard) consortium examiner
  • NCS (National Competency Standard) development facilitator

 

Others:

  • Korea Federation of Textile Industries : ISC Committee member
  • Ministry of Trade, Industry and Energy : Textile industry Committee member
  • The Society of Fashion & Textile Industry : Committee member

Previous Research:

  • The e-Business Studies Volume 21, Number 1; A Study on the Affordance Formation Factors of Mobile Fashion O2O Service on Utilization Perception and Conduct Intention, (February, 2020)
  • Sustainability Journal 2019,11 (3249) (Switzerland); Sub-Network Structure and Information Diffusion Behaviors in a Sustainable Fashion Sharing Economy Platform, (2017-2018)
  • Sustainability Journal 2019,11 (729) (Switzerland); The Effect of Market Orientation on Performance of Sharing Economy Business: Focusing on Marketing Innovation and Sustainable Competitive Advantage (2017-2018)
  • The journal of the costume culture; The Implicit Meaning of British Fashion into British Culture Identity (April.2013)
  • The Journal of Korea Fashion & Costume Design Association; The effect of Fashion Leadership and Commerce Characteristics on the Acceptance Attitude of Fashion Mobile Commerce (Feb.2013)
  • The Journal of Korea Fashion & Costume Design Association; The Study on Humoristic Beauty in Coptic Textiles Motifs(Dec.2012)
  • Government Project, Ministry of Employment and Labor, Korea Federation of Textile Industries; NCS (National Competency Standards) Development Manager-Fashion Merchandising, Fashion Design, Fashion Distribution (2015-present)
  • Government Project, Ministry of Employment and Labor, Korea Federation of Textile Industries; Retirement plan for retired persons in the Fashion Industry (2020) 
  • Government Project, Ministry of Employment and Labor, Korea Federation of Textile Industries; NCS (National Competency Standards) Fashion section – Fashion Design –Global fashion design sourcing Leading authors of learning module (May.2019-Dec.2019)
  • Government Project, Ministry of Employment and Labor, Korea Federation of Textile Industries; Fashion Digital Transformation (2019)
  • Government Project, Hanbok advancement center; 2017 Hanbok (Korea traditional costume) promotion support business - Visiting Hanbok education (2017-2018)
  • Government Project, Ministry of Trade, Industry and Energy, Korea Federation of Textile Industries; Proposal for professional manpower training in Fashion Big-Data analysis expert(2017)
  • Government Project, Human Resources Development Service of Korea; NCS (National Competency Standard) Fashion buying part development in Fashion Merchandising(2017)
  • Book; 2016 Hanbok Analyst research book (ISBN 978-89- 97252-80-0)
  • Government Project, Hanbok advancement center; Korea Art Crafts industry DB research (2015)
  • Government Project, Hanbok advancement center; Hanbok net homepage business platform research (2015)
  • Government Project, Human Resources Development Service of Korea; NCS (National Competency Standard) Writing learning module in Fashion Merchandising (2015)
  • Book; Long-term development Plan and basic research for Hanbok culture (ISBN 978-89-97252-49)(2014-2015)
  • Government Project ; Research about environmental analysis and marketing research for entry to Chinese market (2014-2015)

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